As mentioned earlier, Tony Todd & Behaviour has been throwing similar clues since last year.

If it hadn't been for COVID-19, the Candyman Chapter probably would have already been out (e.g. the community manager's tweet referred to the chapter's anniversary release, and in fact the film was originally supposed to be out on June 12th, 2020), but with the postponements of the film, the collaboration with Dead by Daylight was also probably postponed, in fact it was then postponed to October 16th, then with the chapter scheduled for year-end in December, only to be postponed once again to August 27th, 2021, with the Dead by Daylight chapter probably coming out in September.