On May 16, 2022, I anticipated that the collaboration between Funko Pop and Dead by Daylight was coming, and the next day it was actually announced with even the first concepts:
The community was very happy because funko pops are a very popular product among fans all over the world, so even Dead by Daylight fans could finally have their Funko Pops of their favorite characters from the famous horror video game.
However, word came from Behaviour Interactive that the collaboration has been discontinued and will never see the light of day:
We regret to inform you that due to circumstances beyond our control, our previously announced Dead by Daylight Funko Pop partnership will sadly not see the light of day.
— Dead by Daylight (@DeadByBHVR) February 24, 2023
The reasons for the lack of collaboration between Dead by Daylight and Funko Pop may be that the company is currently not in good shape, a number of artists have been laid off and there was a class action lawsuit that forced the company to pay 7 million to resolve claims it misled its investors about the size of its inventory and its sales projections.
Lately the company has not been sailing in good waters, and this can also be noticed by the value of its shares, which has dropped incredibly in the last 6 months:
However, the developers wanted to reiterate not to worry because exciting new collaborations are on the way, and there are already those who are thinking about a collaboration with Youtooz.
What do you think about all this?
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